Kraft Heinz, The Company

As one of the world’s largest food and beverage companies, we are proud to spark joy around mealtimes with a global portfolio of more than 200 brands. Some are iconic master brands like Heinz, Kraft and Planters. Others are fast growing new sensations that defy status quo like DEVOUR and Primal Kitchen. No matter the brand, we are united under one vision To Be the Best Food Company, Growing a Better World. Bringing this vision to life are our 36,000+ teammates around the world, making food people love.

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General information

All posting locations: Chicago, Illinois, United States of America

Job Function: 05 - Marketing

Department: 05 - 11 - Brand Build Product / Brand Management

Date Published: 05-Jan-2021

Job Type: Temporary

Description & Requirements

Position Summary

Full Time- 1-year paid assignment

The Planters Spokesperson…

  • Is an outgoing- creative- friendly- exuberant- and ‘always-on’ college graduate with an appetite for adventure and desire to see the world through the windshield of a giant legume.
  • Represents Planters as a brand specialist and spokesperson through radio and television appearances- newspaper interviews- retail and charity functions.
  • Travels from coast to coast- maintaining their own PR firm on wheels (the NUTmobile)- and driving along the salty streets with a team of 3 to bring miles of smiles to millions.
  • Organizes promotions- contributing to brand social content- and pitching TV- radio and print media.
  • Embodies the iconic persona of Mr. Peanut at country-wide events.

Primary Responsibilities

  • Drive and Maintain the NUTmobile from city to city.
  • Pitch media to traditional media outlets and bloggers/influencers- and secure media hits through radio- tv- newspapers- etc.
  • Secure & execute events and experiential activations to promote the Planters brand.
  • Manage social media & creating content for both Twitter & Instagram.
  • Partner with external agencies to execute on brand strategy & activations.
  • Act as specialist & Spokesperson for Mr. Peanut- walking in the shoes of an American icon.
  • Proactively communicate team status and navigate through unexpected occurrences.


  • Bachelor’s degree required- preferably focused in but not limited to: Business- PR- Marketing- Journalism- Communications- Media Management
  • Valid driver’s license required
  • Desire and ability to spend the year on the road as an ambassador for Planters - must be comfortable with daily road travel in the NUTmobile and staying in hotels or short-term corporate housing throughout the United States


  • Experience working in and/or managing teams
  • Fluent in English- Spanish is a plus

Individual Skills

  • Strong time management skills & accountability
  • Strong leader- collaborator- and team player
  • Strong communication skills with comfort in public speaking

Mindset & Behaviors

  • Seeks to go beyond comfort & motivates their team to do the same
  • Empowers others with an experimental mindset to drive innovation
  • Energized by being in the public eye and creating positive experiences
  • Agile and flexible- with the ability to think quickly on their feet



Equal Opportunity Employer–minorities/females/veterans/individuals with disabilities/sexual orientation/gender identity